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Start with the foundations

How ready is your marketing for a useful AI-assisted task?

Answer 8 questions about your content, records and review process. See which foundations are in place and what to work on next. Your result is calculated in this page, with no email address needed.

What this assessment can tell you

This marketing AI readiness assessment helps you choose sensible preparation before trying a tool. It uses the answers you give; it does not inspect your website, accounts or data.

The score is our practical checklist, not a validated benchmark, certification or prediction of sales. A high score does not mean a tool is suitable for every task.

8 questions · No email required

Find a sensible place to start.

Answer for the way you work today. We’ll show up to three practical next steps, based on what is already in place and what needs attention.

A checklist for using AI within your marketing. It does not inspect your website or compare you with other businesses.

0 of 8 answered

1. A clear marketing outcome

Can you name the outcome this task should support?

2. Reliable source material

Do you have current, approved facts to work from?

3. Useful enquiry records

Can you tell which enquiries became useful conversations?

4. Rules for information handling

Have you agreed what information may go into a tool and checked how it will be handled?

5. A person who checks the output

Is someone responsible for checking facts, claims and tone before publication or sending?

6. A working destination

Can a visitor understand the offer and contact you easily on a phone?

7. Time for a repeatable process

Can someone run the task and review it regularly?

8. A way to compare the result

Will you compare the test with the current way of doing the task?

How the score works

Each “Not yet” answer scores 0, each “Partly” answer scores 1, and each “In place” answer scores 2. All 8 questions carry the same weight, for a total of 16.

  • 0 to 5: build the foundations.
  • 6 to 11: make the process repeatable.
  • 12 to 16: consider one small, reviewed test.

A 0 for information handling or human review takes priority over the total. Agree those rules first. For other gaps, the lowest scores come first; ties follow the question order. You see up to 3 actions.

Keep it connected to a real piece of work

  • Website design

    Make the offer and enquiry route clear before adding traffic.

  • SEO

    Use accurate service and project material to answer useful questions.

  • Google Ads

    Connect campaign activity to genuine enquiries and their outcomes.

  • Social media management

    Turn approved project material into consistent, reviewed content.

  • Paid social

    Give campaigns a clear offer, approved creative and a working destination.

  • SendIQ

    Bring a clear offer and a way to handle replies to the conversation.

What happens to your answers?

The assessment calculates in this page. Its code does not send or save your answers, use cookies, or pass answers to an enquiry form. Reset clears the selections and result. Separate contact links do not include your answers.

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