SEO services for the searches that bring in business, on Google and in AI search.
For established businesses with a proven service and a clear market, who want steady enquiries from search and less dependence on paying for every lead. We measure SEO against enquiries, not a long list of rankings.
Our SEO services help UK businesses get found on Google and in AI answers for the searches that lead to work. That means technical fixes, pages built around what buyers really search for, local SEO and your Google Business Profile, and monthly reporting on enquiries rather than rankings. It costs from £500 a month plus VAT, with a three-month minimum.
The problems we fix
“We don’t show up for the services we actually sell.”
What we do
Research what your buyers search for, then build or rebuild the pages that answer those searches properly.
What changes
You’re visible for searches that bring in work, not just for your own name.
“Competitors with worse service outrank us.”
What we do
Find out why (technical faults, thin pages, weak local signals or fewer links) and fix what matters most first.
What changes
You compete on the things Google and AI tools actually weigh up.
“Every enquiry we get, we’ve paid for.”
What we do
Build visibility in search alongside any ads, so some enquiries arrive without a cost per click.
What changes
Less dependence on advertising for every new lead.
What our SEO includes
Technical SEO and site structure
Crawling, indexing, speed, structure and internal linking, fixed at the source so search engines can read the site properly.
- Audits
- Core Web Vitals
- Internal linking
- Schema
Search intent and content
We find the searches with real buying intent, give each one the right page, and improve or write those pages so they answer the search better than anyone else.
- Keyword research
- Service pages
- Content
- AI-assisted analysis, checked by a person
Local SEO and your Google Business Profile
Your Business Profile kept accurate, local pages where they’re justified, consistent business details across directories, and reviews asked for properly.
- Business Profile
- Citations
- Reviews
Tracking and reporting
Search Console, Google Analytics 4 and conversion tracking set up properly, and a monthly report that starts with enquiries.
- Search Console
- GA4
- Monthly reporting
Running ads as well? SEO and Google Ads management work best planned together, so you aren’t paying for clicks you could win in the normal results. And a site built to rank makes all of this easier: see website design and development.
Looking for local help? See SEO in Essex.
AI search optimisation
AI search optimisation means making your business easy for tools like ChatGPT, Gemini, Perplexity and Google’s AI Overviews to understand, trust and mention when someone asks for a recommendation. You’ll also see it called AI SEO, AEO or GEO. If you’ve been looking for an AEO agency or AI SEO services, this is what it should mean in practice.
Structure and schema
Clear page structure and structured data that tell machines exactly who you are, what you do and where you work.
Consistent details everywhere
Your business name, description and contact details the same on your site, your Business Profile and the directories, so AI tools don’t mix you up with someone else.
Answers worth quoting
Direct answers to the questions your buyers ask, written so each one makes sense quoted on its own.
Optional llms.txt summary
An optional summary for systems that use it. Google says it ignores llms.txt, so we do not present it as a way to improve Google Search visibility or rankings.
How we measure it: we ask AI assistants the questions your buyers ask and record who they recommend, before and after, and we watch for visits from AI tools in your analytics.
The honest bit: we’re still building our own evidence here, and nobody can promise what an AI assistant will say. We focus on clear information, useful evidence and a technically accessible site, then report what we can observe.
How we measure SEO
A report full of rising keywords looks nice and pays for nothing. We follow each search through to the enquiry.
Who searched
The kind of business or person arriving from search, and where they are.
What they searched for
The actual words, so we know whether we’re attracting buyers or browsers.
Which page they landed on
The page that did the work, and the ones that didn’t.
What they did next
Whether they read on, called, filled in a form or left.
Whether it became an enquiry
The only line in the report that pays the bills.
We don’t publish SEO case studies yet. When we do, they’ll show real Search Console and enquiry figures, with the client’s permission.
SEO waits to be found. SendIQ goes out.
Search brings you the people who are already looking. SendIQ approaches the companies that aren’t looking yet, but should be buying from you.
Questions about SEO
Our SEO starts from £500 a month plus VAT, with a three-month minimum. The price depends on how competitive your searches are, how big the website is and how much content and authority building it needs; large national campaigns are quoted separately. Prices across the UK vary widely, so compare what’s included each month, not just the figure. See all our prices.
Usually, if you sell something people search for and a new customer is worth more than the cost of winning them. SEO builds visibility you don’t pay for per click, and good pages keep earning after they’re built. It’s less worth it if almost nobody searches for what you sell; outbound or paid social may suit you better then.
Longer than ads. Technical fixes can show within weeks, but new pages and authority take months to build. That’s why we judge SEO on the trend in enquiries over time rather than on any single month, and why anyone promising page one by a particular date is guessing.
Ask how they’ll measure success (enquiries, or just rankings?), which searches they’ll target and why, what they’ll actually do each month, who owns the content and the accounts, and what happens if it isn’t working. If the answer to the first question is “rankings”, keep asking.
Usually one of four reasons: Google can’t crawl or index the site (a setting, a robots rule or a technical fault), the site is too new or too thin to rank, it doesn’t use the words people actually search, or competitors look stronger. Search Console shows which pages are indexed; a free website audit will tell you why.
AEO stands for answer engine optimisation: making your website easy for AI assistants and answer engines, such as ChatGPT, Perplexity and Google’s AI Overviews, to understand and quote. It uses the same foundations as good SEO (clear structure, schema, direct answers and consistent business details) with more weight on being quotable. You’ll also see it called GEO.
Make it easy for them to be sure about you. Say plainly what you do, where and for whom; keep your business details consistent everywhere; answer buyers’ questions directly; use schema; and earn mentions on other reputable sites. Nobody can guarantee a mention, but those steps remove the usual reasons a business is left out.
Find out where you stand
Request an SEO audit and we’ll look at where your site stands before we talk about a plan.
Request a time [email protected] 07512 210345 WhatsApp Business: 07512 210345 (@dcdigitalmarketing)
We reply within 24 hours, weekends included. No obligation.
All six prices publishedYou deal with David Cooper, the founderDavid Cooper Digital Ltd · company 13710226 (opens Companies House in a new tab)
