01 / Services
Digital marketing services that work as one system: finding, attracting and converting customers.
Six services, grouped by the job they do. Use one, or join several up. If you don’t have the time or the people to run your marketing in-house, this is the outsourced version, with one point of contact who sees the whole picture.
Finding customers
SendIQ outbound
We find the companies most likely to buy from you, and approach the right people in them.
From £1,299 a month plus VAT
3 months minimum
- The companies that fit, researched and listed
- The right person in each one
- Messages written for each company
- AI-assisted research and personalisation, checked by a person
Attracting customers
SEO
SEO for the searches that bring in business, on Google and in AI search.
From £500 a month plus VAT
3 months minimum
- Technical SEO and site structure
- Content for the searches your buyers make
- Local SEO and your Google Business Profile
- AI-assisted analysis of sites and search data, with a person deciding what to do
Google Ads
Google Ads that reach people already searching, managed on cost per enquiry, not clicks.
From £500 a month plus VAT, plus ad spend
3 months minimum
- Account structure, keywords and negatives
- Ads and the landing pages behind them
- Conversion and call tracking
- AI-assisted search term analysis, with a person making the changes
Converting customers
Website design and development
A website that brings in enquiries, not just compliments.
From £999 plus VAT
About 4 to 12 weeks
- Planned around what customers search for and need to know
- Design and copy structure
- Built on WordPress for speed, accessibility and search
- AI-assisted research and checks, reviewed by a person
02 / Find your mix
Which of these sound familiar?
Pick as many as you like. We won’t tell anyone.
Not enough enquiries
Website slow or dated
Invisible on Google and AI search
Where we’d start
SendIQ outbound
From £1,299 a month plus VAT
Because: growth that depends on referrals needs a way to reach companies that don’t know you yet.
- Agree who you sell to and which companies fit.
- Build and check the list, and write the messages.
- Run the first campaign and sort the replies.
SEO
From £500 a month plus VAT
Because: if you can’t be found on Google or in AI answers, buyers find someone else first.
- Audit the site and see what it shows up for today.
- Fix the technical problems and the pages that matter most.
- Write for the searches your buyers make, and report on enquiries.
Google Ads
From £500 a month plus VAT, plus ad spend
Because: it reaches people already searching, and shows quickly what an enquiry really costs.
- Check or set up conversion tracking.
- Rebuild campaigns around the searches that convert, with negatives.
- Optimise and report on cost per enquiry.
Website design and development
From £999 plus VAT, one off
Because: every other channel sends people to your website, so it has to turn visits into enquiries.
- Plan the pages around what customers search for and need to know.
- Design, write and build it on WordPress.
- Track every enquiry from launch.
Pick at least one problem and we’ll suggest where to start.
Start again
03 / How it joins up
How the pieces fit together
01
Finding customers
We go to the companies most likely to buy, rather than waiting for them to turn up.
- SendIQ outbound, from £1,299 a month plus VAT
Best for: B2B firms selling to identifiable industries or job roles
02
Attracting customers
We make sure the right people find you when they search, scroll or check you out.
- SEO, from £500 a month
- Google Ads, from £500 a month plus ad spend
- Social media management, from £650 a month
- Paid social, from £500 a month plus ad spend. All plus VAT
Best for: Businesses whose buyers search, compare and look you up before they call
03
Converting customers
We turn that attention into enquiries you can trace back to their source.
- Website design and development, from £999 plus VAT, one off
- Hosting and maintenance, quoted with your website
Best for: Any business whose website no longer matches the quality of its work
The joins matter more than the pieces. Outreach points people to a website that explains you properly; search and ads land on pages built to convert; and the tracking shows which part produced each enquiry.
Services in action
CSF Building Contractors
Construction · SendIQ outbound
Planned and ran a researched campaign to decision-makers in NHS Property Services.
Challenge
New business relied on relationships and referrals.
What we did
Defined the audience, built and checked the list, wrote the sequence and sorted the replies.
Mr Gates / A new website
Gates, barriers and architectural metalwork · Website, brand refinement, audience research · 2026
Researched, wrote and built mrgates.co.uk, and worked out who could buy from MG Group.

Challenge
A business working across gates, barriers and architectural metalwork that needed its website and brand to show the breadth and quality of the work, and a clearer way to reach larger commercial customers.
What we did
Planned the site around what customers search for, wrote it, built it on WordPress, refined the MG Group brand and set out which companies could buy or specify the work.
Result
mrgates.co.uk launched in September 2026, and the business has a working view of who to approach next.
Madisons / Project content
Construction and fit-out · Social media, content · Ongoing since 2022
Turned real building projects into a steady supply of social content.
Challenge
Substantial, skilled projects that looked ordinary online.
What we did
Broke each build into its stories (the kitchen, the steelwork, the lighting, the finishes, the people) and planned content around them.
Result
A bigger, better organised library of project content, and the workmanship finally visible.
Sectors we know
Questions
Do three things, in order: make sure the right people can find you when they search, go out and contact the companies most likely to buy, and make your website good at turning that interest into enquiries. Most businesses only do the first, and only some of the time. Start with whichever is weakest, measure what it produces, then add the next.
Start with the visitors you already have. If your website is slow, vague or awkward to contact you from, more traffic just means more people leaving. Fix that, add tracking so you know where enquiries come from, then add a channel: Google Ads for speed, SEO for the long term, and outbound if your buyers rarely search.
Get the basics right first: an accurate Google Business Profile, a website that says clearly what you do and roughly what it costs, and a contact route that works on a phone. Then pick one paid channel you can afford to test for three months, and judge it on enquiries rather than clicks.
They share the same research, the same tracking and the same person answerable for them. Outbound introduces you to companies that fit. Search, ads and social make sure those people find something convincing when they look you up. The website turns that attention into enquiries, and the tracking shows which part produced each one. You can start with one and add more later.
Often, yes, if marketing keeps slipping behind the day job or you don’t have the skills in-house. You get several skills for a monthly fee rather than one full-time hire. It isn’t right if nobody internally has time to answer an enquiry quickly, because that’s where outsourced marketing usually fails. We’ll tell you honestly which camp you’re in.
Past clients / Familiar names
Experience across different kinds of business.
Not sure which mix?
Tell us what’s going wrong and we’ll suggest where to start, even if it’s only one service.
Request a time [email protected] 07512 210345 WhatsApp Business: 07512 210345 (@dcdigitalmarketing)
We reply within 24 hours, weekends included. No obligation.
All six prices publishedYou deal with David Cooper, the founder











